Creating a Thematic Universe
As the brand lead for Pulsefire 2020, I worked with my team to create an immersive journey that bridged players into a dystopian future sprawling with rebellious rogues that aim to exploit chrono technologies and the elite Pulsefire agents that track down even the most elusive time criminals. The journey included the cinematic teaser above, an event trailer, thematic narratives, and a custom game client with carefully crafted UX and visual design.
